Named after the classic comedy’s main character, Bobby Boucher IPA “is a juicy, hazy IPA rollin’ on the river at 6.5% ABV” and a partnership between TBC and Sound Rivers — a portion of all proceeds from sales will go to making waterways in the Neuse and Tar-Pamlico watersheds swimmable, fishable and drinkable.
A collaborative team effort made it possible, according to TBC Team Leader and Sound Rivers board member Caty Gray Urquhart.
“The partnership idea was one that (TBC owner) Inez had wanted to do, so I approached them as soon as I was on the board, and they were like, ‘OK, let’s do it,’” Urquhart said.
An oft-quoted line in the movie — “Now that’s what I call high-quality H2O” — served as inspiration for the new IPA’s name, because good beer starts with good water.
“Access to clean water is important for beer making for a lot of reasons and is quintessential to our way of life. The Tar River is a big part of Tarboro, so it seemed like a natural thing to do,” Urquhart said.
TBC brews upwards of 20 beers a year — three regular, year-round beers, along with a multitude of seasonal beers — and the Bobby Boucher IPA will number among the year-round beers, available in both cans and kegs and on tap at the TBC taproom in Tarboro (open Wednesdays through Sundays). For those not in the Tarboro area, 4-packs can be purchased and shipped through the TBC website.
According to Urquhart, Bobby Boucher IPA is a good beer, for a good cause: “For beer lovers, the beer description and the label speak for themselves, but for non-beer people, that’s 2% of our proceeds from the sales and from the taproom going to Sound Rivers.”
For more information, visit tarborobrewingcompany.com or in-person at 526 N. Main St., Tarboro.